Asia Satellite Telecommunications Co. Ltd. (AsiaSat) has announced that LEO Television Network of Pakistan has commenced distributing three television channels on AsiaSat 3S.
The services include multilingual Pakistani filmy channel Filmazia, Urdu language South Asian movie channel Film World and Pashto & Urdu-language infotainment channel Aruj TV. Filmazia, started in 2005, offers a large collection of Pakistani films in all regional languages including national Urdu, movie soundtracks and celebrity interviews. Film World is a pay movies channel dedicated to providing the best of South Asian cinema to local viewers in Pakistan. Aruj TV is an infotainment channel designed specially for Pashtun people, offers a wide variety of premium content, from news, drama, movies, and talk shows to social and cultural programs.
“We are excited to make this major move to expand our reach and access new audience. AsiaSat 3S offers the most attractive premium video neighborhood in Asia and is widely regarded as Asia’s most popular broadcast platform for the South Asian community. Partnering with AsiaSat has put ourselves in a strategically advantageous position to grow our penetration and expand our services across the region,” said Muhammad Abid, Chief Executive Officer, LEO Television Network.
“We are very pleased that LEO Television Network selected AsiaSat for further expansion of its viewership in the Asia Pacific. We see an increasing interest from premium broadcasters in Asia to capture a wider audience by moving to a satellite that offers instant access to the widest range of pay TV networks for their local and overseas target markets,”said WilliamWade, President and Chief Executive Officer of AsiaSat
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